Xir xayeysiis

Apple ayuu ku dhawaaqay Natiijooyinka maaliyadeed ee rubuci-maaliyeedka saddexaad ee 2013, kaas oo ay heshay dakhli dhan $35,3 bilyan iyada oo faa'iido saafi ah oo dhan $6,9 bilyan. Farqiga u dhexeeya rubuci saddexaad ee sanadkan iyo kii sannadkii hore ayaa ah mid aad u yar, kaliya 300 milyan, laakiin faa'iidada ayaa si weyn hoos ugu dhacday, 1,9 bilyan, taas oo inta badan ay sabab u tahay celceliska hoose ee celceliska (36,9 boqolkiiba marka loo eego 42,8 boqolkiiba sannadkii hore). Hoos u dhaca faa'iidada ayaa ku dhawaad ​​la mid ah rubuci hore.

Saddexdii bilood ee la soo dhaafay ee June 29, 2013, Apple waxay iibisay 31,2 milyan iPhones, taas oo ah koror aad u wanaagsan marka loo eego sannadkii hore 26 milyan, ama 20 boqolkiiba, iyo sidoo kale aad uga sarreeya farqiga sannadlaha ah ee rubuci hore, halkaas oo korodhka ayaa ahaa kaliya 8%.

iPads, oo ah wax soo saarka labaad ee ugu xoogga badan Apple, ayaa arkay hoos u dhac lama filaan ah, oo hoos u dhacay 14 boqolkiiba sannadkii hore iyada oo la iibiyey 14,6 milyan oo unug. Markaa waa markii ugu horeysay taariikhda shirkadda in iibka tablet-ka uu hoos u dhaco halkii uu kordho. Xataa Macs aad uma fiicna rubucan. Apple waxay iibisay wadar ahaan 3,8 milyan oo kombuyuutar ah, hoos u dhacay 200 ama 000% sanad kasta, laakiin wali natiijo wanaagsan, celceliska hoos u dhaca qaybta PC wuxuu ahaa 7%. Waxa la yaab leh ayaa ah in Apple aysan ku dhawaaqin iibinta iPod-ka gabi ahaanba war-saxaafadeedka, laakiin ciyaartoyda muusiga waxay soo rareen 11 milyan oo unug (4,57% hoos u dhac sannad kasta ah) waxayna ku xisaabtameen kaliya laba boqolkiiba wadarta dakhliga. Isbeddelka ka soo horjeeda waxaa duubay iTunes, halkaas oo dakhligu kor u kacay sannad-sannad laga bilaabo 32 bilyan ilaa 3,2 bilyan doolarka Maraykanka.

Faa'iidada Apple ayaa mar hore hoos u dhacday sanadba sanadka ka dambeeya markii labaad tobankii sano ee la soo dhaafay (markii ugu horreysay waxay ahayd rubuci ugu dambeeyay). Tani maaha wax la yaab leh, maadaama macaamiishu ay sugayeen alaab cusub saddex rubuc sannadkii. IPhones iyo iPads-ka cusub ayaa la soo bandhigi doonaa deyrta, iyo Mac Pro-ga cusub xitaa wali ma sii iibin. Shirkaddu waxay ku dartay $7,8 bilyan oo kale socodka lacagta caddaanka ah, sidaa darteed Apple hadda waxay haysataa $ 146,6 bilyan, taas oo $ 106 bilyan ka baxsan Mareykanka. Apple waxay sidoo kale bixin doontaa $18,8 bilyan oo ay siiso saamilayda dib u soo celinta saamiga. Saami qaybsiga saamigu isma beddelin rubucii ugu dambeeyay - Apple waxa ay bixin doontaa $3,05 saamigiiba.

"Waxaan si gaar ah ugu hanweynahay iibka iPhone ee rubucii Juunyo, kaas oo dhaafey 31 milyan unug, iyo sidoo kale kobaca dakhliga xooggan ee iTunes, software iyo adeegyada." ayuu yiri Tim Cook, oo ah madaxa fulinta ee shirkadda, war-saxaafadeed. "Aad ayaan ugu faraxsanahay sii daynta soo socota ee iOS 7 iyo OS X Mavericks, waxaanan si adag diirada u saarnay qaar ka mid ah alaabooyinka cusub ee cajiibka ah ee aan soo bandhigi doono dayrta iyo 2014 oo dhan, iyo inaan si adag u shaqeyneyno. "

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