Xir xayeysiis

Apple ayaa soo warisay dakhli dhan $2017 bilyan rubuci maaliyadeed ee labaad ee 52,9, taasoo ka dhigan 4,5 boqolkiiba kobaca sanadka. Faa'iidada ayaa ahayd 11 bilyan oo doolar. Qof kastaa wuxuu si gaar ah u xiiseynayay sida iPhones-ku u sameyn doono, waxaa la iibiyay si la mid ah sanad ka hor, ku dhawaad ​​​​51 milyan.

"Waan ku hanweynahay in aan soo sheegno rubuci xooggan ee March, kobaca dakhliga ee rubuci December iyo sii socoshada baahida xooggan ee iPhone 7 Plus," Maamulaha Apple Tim Cook ayaa yiri natiijooyinka maaliyadeed ee shirkadda. In kasta oo iPhones-ku ay diiwaangeliyeen boqolkiiba hal boqolkiiba hoos u dhaca sannad kasta, tani waa inaanay dhibaato weyn ku noqon kooxda Californian. Intaa waxaa dheer, wuxuu kasbaday ugu yaraan boqolkiiba hal ka badan iyaga.

Marka la eego in qaabka cusub, kaas oo la filayo xilliga dayrta, ay u badan tahay inuu isbeddel weyn ku sameeyo iibka iPhone, hadda waxa aad u xiiso badan in la daawado kobaca gantaalaha adeegyada, oo ay ka mid yihiin Apple oo ay ku jiraan dhammaan waxyaabaha ku jira dhijitaalka ah iyo adeegyada (App Store, iwm.) .), iyo sidoo kale AppleCare, Apple Pay iyo kuwo kale.

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"Waan ku faraxsanahay booska adag ee adeegyadeena, kaas oo leh dakhliga ugu badan ee rubuc-usbuuc 13 abid," Tim Cook ayaa yidhi, isagoo xusay in rubuci hore uu lahaa usbuuc ka badan sidii caadiga ahayd. Isla mar ahaantaana, adeegyada Q2 2017 waxay soo saareen $130 milyan oo keliya dakhli ka yar Q1 (7,17 vs. 7,04 bilyan).

Kumbuyuutarrada Mac waxay iibiyeen 4,2 milyan unug, taasoo ka dhigan boqolkiiba afar marka loo eego sannadkii hore. Dhanka kale, iPad-yadu waxay soo sheegaan hoos u dhac kale, iyo mar labaad hoos u dhac laba-god ah. In ka yar 9 milyan oo unug oo la iibiyay waxay ka dhigan yihiin 13% hoos u dhac sannad ka sannad ah. Marka ay timaado saamiga badeecadaha shakhsi ahaaneed ee dakhliga Apple, iPhone-ku wuxuu hayaa ku dhawaad ​​​​laba-meelood laba meelood (63%). Marka loo eego aragtida gobollada, Q2 2017, Apple waxay ku dhacday sannad-sannad mar kale oo keliya Shiinaha, halka ay ku kortay adduunka intiisa kale.

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Apple weli ma bixiso faahfaahin ku saabsan iibka Watch ama wireless AirPods, laakiin qaybta "Alaabada kale", oo ay ku jiraan labada qalab, ayaa kor u kacay 31% sanad kasta. Wicitaan shirar ah, Tim Cook ayaa shaaca ka qaaday ugu yaraan in iibka Apple Watch uu laba jibaaran yahay marka loo eego sanadkii hore (qiyaas waa 3,2 milyan unug), iyo in qaybtan oo dhan, oo ay ku jiraan alaabooyinka Beats, ay soo xareeyeen ilaa Fortune 500 shirkadood sannadkii la soo dhaafay.

Isla mar ahaantaana, guddiga maamulka ee Apple ayaa ansixiyay in la kordhiyo barnaamijka lagu soo celinayo raasamaalkooda saamilayda $ 50 bilyan iyo kordhinta afar meelood oo kale, taas oo macnaheedu yahay in Apple ay tahay inay ku bixiso wadarta $ 2019 ee hawshan dhammaadka Maarso. 300.

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