Dukaanka App-ka waxa uu sii wadaa in uu burburiyo xafiiltanka Google Play ee faa'iidada

App Store iyo Google Play ama labada xafiiltamaan ee ugu weyn, laakiin dukaankee ayaa fiican? Way adag tahay in la yiraahdo. Dukaanka App-ka waxa laga yaabaa inuu ku faano dakhli badan, laakiin Google Play ayaa gacanta sare leh marka la eego soo dejinta abka.

Marka loo eego tirakoobkii ugu dambeeyay ee shirkadda Sensor Tower Isticmaalayaasha ayaa wadar ahaan $34.4 bilyan ku qarash gareeyay apps iyo ciyaaraha mobilada qeybtii hore ee sanadkan. Taas oo ah koror 27.8% ah marka loo eego qeybta hore ee sanadkii hore, markaasoo isticmaalayaashu ay qarash gareeyeen wadar dhan 26.9 bilyan oo doolar. App Store, macaamiishu waxay ku kharash gareeyeen 22.6 bilyan oo doolar lixdii bilood ee la soo dhaafay, halka Google Play "kaliya" 11.8 bilyan oo doolar, taas oo kala bar ka yar. Marka laga eego dhinaca horumariyaha, abka ugu guulaha badan waxay ahaayeen Netflix, Tinder iyo Fiidiyowga Tencent. Laakiin Google Play wuxuu ku faani karaa tirada app-ka la soo dejiyay, kuwaasoo ahaa 36 bilyan, halka App Store uu ku faani karo wax ka yar kala badh. Dhinaca kale, tirada codsiyada Apple ee la soo dejiyay ayaa kordhay 13.1% marka loo eego sannadkii hore. Xaqiiqda xiisaha leh ee halkan ku taal ayaa ah in App Store uu ku kasban karo tiro yar oo app ah oo la soo dejiyo marka loo eego Google Play, halkaas oo tirada la soo dejintu ay tahay labanlaab.

Sawir qaade

1H18 dakhliga app

1H18 soo dejinta app

1H18 dakhliga ciyaaraha mobilada

1H18 ciyaarta mobilada la soo dejiyo

Warbixinta Sensor Tower waxa kale oo ay dabooshaa nambarada soo dejinta iyo faa'iidooyinka laga helo ciyaaraha mobaylada. Waana ciyaaraha kasbada ugu badan ee labada dukaan. Marka tan la eego sidoo kale, labada faa'iido ayaa si aad ah u fiicnaaday. Isticmaalayaashu waxay ku kharash gareeyeen wadar ahaan $26.6 bilyan ciyaaraha mobilada, dakhliguna wuxuu kor u kacay 19.1% sanadba sanadka ka dambeeya. App Store waxa uu kasbaday 16.3 bilyan oo doolar, sidaas awgeedna waxa uu ku horumaray 15.1%, Google Play sidoo kale ma xuma oo waxa la helay 10.3 bilyan oo dollar, waxa uu horumaray 26% marka la barbardhigo sannadkii hore.

Si kastaba ha ahaatee, waxaa jira kala duwanaansho la yaab leh oo ku saabsan tirada soo dejinta. Labada dukaan ayaa mar kale wanaajiyay, laakiin Google Play ayaa wali ku hogaaminaya 15 bilyan oo la soo dejiyay waxaana lagu hagaajiyay 10.3%. Bakhaarka App-ka waxa uu leeyahay 4.5 bilyan oo kaliya oo la soo dejiyay, laakiin waxa uu horumariyay boqolkiiba marka loo eego kuwa ay xafiiltamaan, 14.1%.